Creating Dynamic Airline Offers with Pricing Science

February 16, 2021

Now is the right time for dynamic airline offers. The rise of digital and mobile, accelerated by the global pandemic, has permanently changed consumer behavior. Travelers now expect personal offers and consistency across channels and touch points. For airlines this is an opportunity to adopt IATA’s NDC (new distribution capability) quicker, take control and ownership over offer creation and embrace airline-led omni-channel retailing, powered by true dynamic pricing.

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