PROS pioneered the science to combat buy-down by introducing Hybrid Forecasting and Optimization. PROS has continued the evolution of this approach by implementing the PROS Willingness-to-pay (WTP) Forecasting and Optimization methodology. This whitepaper will outline the key steps to the methodology. These are to forecast the price sensitivity of the demand and then adjust the value of the passenger to account for the dilution through an optimization procedure.
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How Airlines Can Forecast Customer Willingness-to-Pay
With PROS Willingness-to-Pay Forecasting and Optimization airlines can improve revenue and increase flexibility to keep up with market demands.
Hybrid Forecasting for Revenue Management in Action
Etihad Yields Positive Results with PROS RM
Learn how Etihad Airways leveraged the latest advancements in PROS Revenue Management for major improvements in unconstrained demand levels, forecast volumes and seasonality across departure year.
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Airline Revenue Management Higher Revenue, Proven Success
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Airline Gains Ability to Accurately Forecast and Optimize Price
Discover how a premier Middle Eastern airline employs PROS Revenue Management with WTP capabilities to counter "buy-down."
PROS RM Essentials Product Guide
PROS RM Essentials is a leg forecasting and optimization system that provides AU or Bid Price control. By employing it airlines have seen 2% or greater in revenue lift.
PROS RM Advantage Product Guide
PROS RM Advantage is an advanced and proven solution that delivers significant incremental revenue through groundbreaking, algorithmic forecasting and network optimization.
PROS Nets Big Results Even For Small Airlines
Learn how PROS Revenue Management solutions can make big returns for low-cost airlines like Aeromar, which serves 20 destinations with 10 aircraft.
The PROS Difference: Powering Airline Digital Commerce
At PROS, we partner with airlines around the world to implement solutions that bring the highest value, in the quickest time, at the lowest risk. Expect a partner, not just a vendor.
The Smartest Revenue Management in the Skies
For over 3 decades, PROS has been a leader in airline revenue management. PROS commitment to innovation brings you the latest in revenue management.
The Art of the Possible in Airline Dynamic Pricing
Deep dive into the future of airline revenue management systems with different approaches to dynamic pricing, including the implementation of fare strategies to influence OD availability.
Combating Buy Down through Airline Dynamic Pricing
Learn about how airline revenue management teams combat buy down, including approaches like airline dynamic pricing, increasing class closure rules, and incorporating passenger’s willingness-to-pay.
5 Takeaways from Airline Revenue Management Experts on AI
Airline Revenue Management experts dispel the myth that AI is just a buzzword. Learn about 5 key ways airlines around the world are implementing real-life AI applications to drive value.
Power Revenue Management with PROS Enhanced Forecasting
With airline networks becoming increasingly complex, maximize revenues across every flight. PROS Revenue Management enables airlines to accurately forecast changes and adapt quickly to new information
Are You Ready for the Future of Revenue Management?
Travelers have high expectations and the experience you provide is critical to customer loyalty. Read this eBook to learn how to compete in today's digital economy amid a changing industry landscape.
Panel: AI and the Future of the Airline Industry
How does artificial intelligence affect the Airline industry? Listen to this panel of airline thought leaders from ATPCO, IATA and Atmosphere Research as they discuss AI initiatives.
Panel: Digital Transformation — Are RM and eCommerce Vibrating on the Same Frequency?
Digital transformation is all around us, but are we all playing on the same team? Are RM and eCommerce teams working together? Listen to a panel of experts discuss how to drive change successfully.
Panel: RM for the Future, A Leadership Perspective
Listen to this panel of airline Revenue Management leaders as they discuss how RM departments are shifting due to changes in the travel landscape, new technologies, research, and their unique markets.
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