This creation of an offer includes not only the seat, its price, but also the ancillaries and add-ons that a traveler may need or want. It not only needs to be personalized to increase conversion but also has to be the right price, for the right passenger, at the right time.
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Airline eCommerce is at the forefront of airline recovery post COVID-19 and being key to generating airline revenue. Explore capabilities around airfare shopping to drive demand and direct bookings.

By optimizing how travelers search for flight airlines can make shopping and booking more intuitive and increase website conversion.
PROS Dynamic Offers enables dynamic offer management of the fare, seat, ancillaries. Best-in-class shopping, merchandising and distribution bundled with PROS science to power digital or NDC channels.
As a low cost carrier (or smaller airline), there’s a lot of pressure on driving revenue and reducing costs. Digital transformation is a key part of that strategy- but how do you know where to start?

PROS launches Dynamic Offers: a dynamic airline offer management solution. Best-in-class shopping, merchandising and distribution bundled with PROS science to power digital or NDC channels.
3 Best practices to dynamically create, price, and distribute airline offers. Enable total offer management through best-in-class retail capabilities using PROS Dynamic Offers powered by PROS science.

A common refrain in the airline industry is that revenue management is no longer useful in the midst of the pandemic. However, forecasting and optimization, when done right, is critical for airlines.

Learn how Etihad Airways' strategic partnership with PROS enables the carrier to tackle modern-day groups business challenges with an intuitive, user-friendly revenue management solution.

During a time marked with a laser focus on the recovery of the airline industry, PROS has launched three new Group Sales Optimizer (GSO) editions.

Hear from Air Canada’s chief commercial officer about how the airline has been navigating the COVID-19 pandemic economy.
PROS provides an AI-powered platform that enables air cargo carriers to deliver instant, personalized offers and provide a friction-less buying experience.

Airlines have been discussing AI for several decades, but only recently are many of them implementing the real life applications for AI to drive value to their business.

Read the COVID-19 Task Force Update 5 blog post by PROS Chief AI Strategist, Dr. Michael Wu where he examines some real predictions from the booking-prediction model.

PROS Chief AI Strategist, Michael Wu, shares how airlines can leverage predictive booking to position themselves for a strong return post-COVID-19.

Digital transformation is of critical importance for the airline industry recovery from the pandemic. Innovation in airline digital retailing can help airlines stimulate demand and increase revenues.

Learn about the essential steps, data, and analysis airline revenue management teams should evaluate before undertaking change management initiatives during this volatile time.

The framework helps airlines with key tactics for ancillary upsell. By managing ancillary products and pricing across channels and markets airlines can increase ancillary revenue.

Increase ROI from airline digital retailing by adopting digital optimization, using data analytics and user research. Agile product development helps airlines optimize travelers’ booking experience.

By creating waivers airlines can quickly automate overriding change and refund fees and design a variety of promotions to drive revenues and improve the customer experience.

Airlines are on the path to recovery, and digital transformation is an important landmark on that path. Find out how you can be part of it all!