PROS Blog

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  • Where and How to Start your Digital Transformation

    Where and How to Start your Digital Transformation

    Digital transformation isn’t as difficult as it might sound if you know where to start and how to get there. Answer essential questions on digital transformation with guidance from an expert.

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  • A Buyer’s Market? B2B Selling in the Digital Age

    A Buyer’s Market? B2B Selling in the Digital Age

    To meet customer needs in today’s marketplace, businesses must build a foundation for long-term success – delivering full digital selling capabilities as part of an eCommerce strategy.

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  • Shifting Your eCommerce into High Gear with AI

    Shifting Your eCommerce into High Gear with AI

    The shift to digital-first e-commerce is here to stay. Adopting artificial intelligence in your e-commerce strategy will help your business stay ahead of the curve.

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  • Part 1: Pricing for Survival or Pricing for Success?

    Part 1: Pricing for Survival or Pricing for Success?

    Forget traditional methods of managing pricing! Learn how by relying on advanced pricing capabilities you gain better control of your dynamic price strategies, designed for digital commerce success.

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  • How to Address Your B2B Price Strategy for the COVID-19 Pandemic

    How to Address Your B2B Price Strategy for the COVID-19 Pandemic

    The Coronavirus crisis has increased uncertainty for a lot of businesses. The Price Advantage author Craig Zawada shares his perspective on how effective pricing can help businesses.

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  • CTF Update 4: Building a Crystal Ball for the Airlines

    CTF Update 4: Building a Crystal Ball for the Airlines

    PROS Chief AI Strategist, Michael Wu, shares how airlines can leverage predictive booking to position themselves for a strong return post-COVID-19.

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  • 5 Tips to Persuade Your C-Suite on the Importance of Pricing

    5 Tips to Persuade Your C-Suite on the Importance of Pricing

    Learn how to convince senior management about the role pricing plays in business success and why the C-Suite needs to make it a priority in 2021.

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  • Part 2: Pricing for Survival or Pricing for Success?

    Part 2: Pricing for Survival or Pricing for Success?

    Forget traditional methods of managing pricing! Learn how by relying on advanced pricing capabilities you gain better control of your dynamic price strategies, designed for digital commerce success.

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  • Ready for Recovery: Key Strategies for Airline Revenue Managers

    Ready for Recovery: Key Strategies for Airline Revenue Managers

    Justin Jander reviews actions needed by airlines as they adjust their revenue management systems for recovery mode. Find out what the key steps for revenue management teams are in this blog post.

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  • CTF Update 2: Revenue Management Under Lockdown

    CTF Update 2: Revenue Management Under Lockdown

    PROS COVID-19 Task Force is focused on airline revenue management under lockdown. See the benefits for the customers who participate.

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  • Responding to the Airline Industry Impact of COVID-19 with Help from PROS

    Responding to the Airline Industry Impact of COVID-19 with Help from PROS

    As the coronavirus (COVID-19) outbreak spreads and the airline industry shifts to survival-mode, cutting costs, and seeking regulatory support, our team of experts at PROS is here to help.

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  • Managing Disruption with Airline Crisis Management Services

    Managing Disruption with Airline Crisis Management Services

    How airlines can maximize revenue opportunities through uncertain, volatile market conditions brought on by the global COVID-19 outbreak. Get expert advice on crisis management.

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  • Hitting Reset on Airline Retailing: Part 1

    Hitting Reset on Airline Retailing: Part 1

    The travel industry is experiencing unprecedented challenges. It’s time to hit the reset button on Airline retailing and identify new ways to drive revenue.

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  • Revenue Management Isn’t Cancelled

    Revenue Management Isn’t Cancelled

    A common refrain in the airline industry is that revenue management is no longer useful in the midst of the pandemic. However, forecasting and optimization, when done right, is critical for airlines.

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  • Part 3: Pricing for Survival or Pricing for Success?

    Part 3: Pricing for Survival or Pricing for Success?

    Forget traditional methods of managing pricing! Learn how by relying on advanced pricing capabilities you gain better control of your dynamic price strategies, designed for digital commerce success.

    Read Article
  • What's Next for Group Sales Traffic?

    What's Next for Group Sales Traffic?

    During a time marked with a laser focus on the recovery of the airline industry, PROS has launched three new Group Sales Optimizer (GSO) editions.

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  • CTF Update 5: How Airlines Will Return to Cruising Altitude

    CTF Update 5: How Airlines Will Return to Cruising Altitude

    Read the COVID-19 Task Force Update 5 blog post by PROS Chief AI Strategist, Dr. Michael Wu where he examines some real predictions from the booking-prediction model.

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  • Airline Digital Transformation: The Path for Industry Recovery

    Airline Digital Transformation: The Path for Industry Recovery

    Digital transformation is of critical importance for the airline industry recovery from the pandemic. Innovation in airline digital retailing can help airlines stimulate demand and increase revenues.

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  • Change Management Amid Crisis

    Change Management Amid Crisis

    Learn about the essential steps, data, and analysis airline revenue management teams should evaluate before undertaking change management initiatives during this volatile time.

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  • 8-point Framework for Ancillary Upsell

    8-point Framework for Ancillary Upsell

    The framework helps airlines with key tactics for ancillary upsell. By managing ancillary products and pricing across channels and markets airlines can increase ancillary revenue.

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