Is your sales process creating dissatisfied customers? The key contributor to dissatisfied customers is the sales experience. In fact, 53% of buying decisions are based on the sales experience.
Food and beverage manufacturers need to adopt a modernized sales process. Frictionless and transparent are what today’s modern B2B buyer demands. Customers may be seeking out your competition because you’re not meeting their expectations.
Buyers are increasingly turning to vendors who provide the type of sales experiences they are looking for—personalized, frictionless and dynamic. Traditional sales methods are no longer yielding results and may be creating dissatisfied customers.
Review the four critical mistakes in B2B sales that might be hurting your growth.
About the AuthorMore Content by Emily Hart