Elton D’Souza, Chief Revenue Officer for TAP Air Portugal, attributes doubled ancillary revenues to the artificial intelligence and machine learning capabilities of PROS airline eCommerce solutions. With the ability to drive truly personalized, relevant offers to customers, TAP Air Portugal was able to deliver a positive customer experience while also increasing revenue.
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Even the smallest price changes have a huge impact on revenue for an industrial equipment distributor that carries 1 million products and serves thousands of customers.
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Elton D’Souza, TAP Portugal’s Senior Vice President, Network & Revenue Management, discusses how Revenue Management software enables airlines to give customers the choices they want.
With the integration of dynamic price guidance, Perstrop is able to measure pricing improvement at the sales rep-level through a metric they called Pricing Discipline Index (PDI).
