Land O'Lakes Develops Advanced Dynamic Pricing Strategy

Michael Macrie, Senior Vice President and Chief Information Officer for Land O'Lakes, embraces new technologies such as PROS pricing solutions to provide customers with the highest level of service possible.

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PROS Control Product Guide
PROS Control Product Guide

Inconsistent pricing and reactive discounting loses revenue, frustrates the sales team and accelerates pric...

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Land O'Lakes Enhances eCommerce Platform
Land O'Lakes Enhances eCommerce Platform

Sambit Dutta, Senior Director of IT Development & Enterprise Architecture for Land O'Lakes, describes how h...

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