Digital Business Transformation

PROS latest topics and content on Digital Business Transformation.

  • Welcome to the Age of B2B Innovation, an NAW Webinar58:15

    Welcome to the Age of B2B Innovation, an NAW Webinar

    Download the on-demand webinar "Welcome to the Age of B2B Innovation" to learn more how distributors are taking the lead in the age of B2B innovation.

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  • Airline Digital Transformation – Frustration or Confidence?

    Airline Digital Transformation – Frustration or Confidence?

    The journey to digital transformation in the airline industry is not always easy. Here’s how several leading airline companies are doing it right.

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  • Digital Transformation Today: Refocus the Buying Experience to Delight Customers and Capture More Revenue

    Digital Transformation Today: Refocus the Buying Experience to Delight Customers and Capture More Revenue

    Digital transformation optimizes the sales process and empowers buyers. Learn how fast quotes and personalized, relevant information can lift revenue in the near term.

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  • Drive a More Personalized Buying Experience for B2B

    Drive a More Personalized Buying Experience for B2B

    Hanover interviewed 700 B2B decision-makers to gauge companies’ perspectives on delivering a better buying experience.

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  • Are you Digitally Distraught or Digitally Determined?46:24

    Are you Digitally Distraught or Digitally Determined?

    Learn how to assess where you are, and need to be, on the digital journey and how to focus digital transformation on driving revenue growth through a modern customer experience.

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  • Challenges and Opportunities of Digital Transformation for Manufacturing: Microsoft and PROS11:11

    Challenges and Opportunities of Digital Transformation for Manufacturing: Microsoft and PROS

    Watch PROS' interview with Microsoft's global leader for manufacturing Çağlayan Arkan and learn more about today's digital transformation challenges and opportunities. PROS Director of Industry Mark

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  • Personalization: The New Foundation of B2B Digital Sales

    Personalization: The New Foundation of B2B Digital Sales

    Leading companies share data strategies, techniques, and industry insights about eCommerce transformation

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  • The Digital Transformation of an Iconic American Company, Land O'Lakes31:10

    The Digital Transformation of an Iconic American Company, Land O'Lakes

    Outperform 2018 Presentation: Mike Macrie, Senior Vice President and CIO, Land O'Lakes. Watch now.

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  • Prioritizing Objectives in an Innovation-Fueled eCommerce Market

    Prioritizing Objectives in an Innovation-Fueled eCommerce Market

    Foodservice operators buying expectations are changing. Technomic’s Erik Thoresen shares three key challenges manufacturers must meet to stay competitive in the modern commerce era.

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  • Digital Transformation of Group Business: The Lufthansa Story22:51

    Digital Transformation of Group Business: The Lufthansa Story

    Digital Transformation of Group Business: The Lufthansa Story by Dr. Stefan Trilling, Director, Implementation Management for Group Business, Lufthansa. Watch now

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  • Forrester Explains Why It Seems Harder to Win Customers6:16

    Forrester Explains Why It Seems Harder to Win Customers

    Recent studies show that the percentage of salespeople making their quota has dropped from 63% to 53% over a 5-year period. In this video John Bruno, Sr Analyst at Forrester, explains the impact digi

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  • Manitou Group's Digital Transformation with PROS3:48

    Manitou Group's Digital Transformation with PROS

    Watch how this global heavy equipment manufacturer has leveraged technology to revolutionize its business processes and customer experience.

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  • Rethinking Pricing, Revenue & Profits in the Transportation and Logistics Industry

    Rethinking Pricing, Revenue & Profits in the Transportation and Logistics Industry

    Industry Brief: Rethinking Pricing, Revenue & Profits in Transportation & Logistics provides an overview of the state of the industry and introduces a framework guaranteed to drive ultimate growth.

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  • Outperform 2019 | Welcome Keynote by Andres Reiner1:14:40

    Outperform 2019 | Welcome Keynote by Andres Reiner

    Relive our Outperform 2019 welcome keynote with Andres Reiner, PROS President and CEO, and special guests.

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  • Outperform 2019 | Leading Through Transformation36:35

    Outperform 2019 | Leading Through Transformation

    Relive this Outperform 2019 keynote with Microsoft's corporate vice president of AI Business, Steve Guggenheimer, as he discusses how companies can lead through transformation.

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  • Outperform 2019 | Panel: Digital Transformation — Are RM and eCommerce Vibrating on the Same Frequency?52:27

    Outperform 2019 | Panel: Digital Transformation — Are RM and eCommerce Vibrating on the Same Frequency?

    Digital transformation is all around us, but are we all playing on the same team? Are RM and eCommerce teams working together? Listen to a panel of experts discuss how to drive change successfully.

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  • Outperform 2019 | Panel: Digital Distribution, What is the Right Strategy?46:51

    Outperform 2019 | Panel: Digital Distribution, What is the Right Strategy?

    Listen to this panel of distribution experts and champions of change to learn about the challenges and results of focusing transformation to improve distributors' digital capabilities.

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  • Drive a More Personalized Buying Experience for B2B Customers

    Drive a More Personalized Buying Experience for B2B Customers

    Buyers expect ease, transparency and personalization, in the buying process. But, how well are these needs actually being met?

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  • Modern Commerce, Defined: The What, Why, and How of Today’s Most Critical B2B Strategy

    Modern Commerce, Defined: The What, Why, and How of Today’s Most Critical B2B Strategy

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  • Accelerate Your Journey to Modern Commerce

    Accelerate Your Journey to Modern Commerce

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