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Forrester: Digital Ups the Stakes for B2B Sales Pros

Nearly four years after forecasting that 1 million B2B salespeople would be displaced by 2020, Forrester sees B2B buyers both accelerating their shift to self-service and demanding higher-quality interactions with sales pros. This report from Forrester explores how and why leading digital business pros are automating the order-taking process and digitally enabling sales reps for unified, full spectrum B2B commerce.

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Airline Investment in Digital Transformation is Taking Off
Airline Investment in Digital Transformation is Taking Off

Airline digital transformation is taking off with carriers enhancing eCommerce systems for digital retail, ...

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Welcome to the Age of B2B Innovation, an NAW Webinar
Welcome to the Age of B2B Innovation, an NAW Webinar

Watch this on-demand webinar "Welcome to the Age of B2B Innovation" to learn how distributors are taking th...