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Personalization: The New Foundation of B2B Digital Sales

Our research shows how leading companies are leveraging data to predict the product interests of their customers, surfacing contextual information to customize interactions, and aiding in customers’ relevant discovery online. In this report, discover how customer engagement via online portals enables businesses to build robust revenue pipelines with their personalization strategies. 

 

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Challenges and Opportunities of Digital Transformation for Manufacturing: Microsoft and PROS
Challenges and Opportunities of Digital Transformation for Manufacturing: Microsoft and PROS

Watch PROS' interview with Microsoft's global leader for manufacturing Çağlayan Arkan and learn more about ...

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Drive a More Personalized Buying Experience for B2B Customers
Drive a More Personalized Buying Experience for B2B Customers

Buyers expect ease, transparency and personalization, in the buying process. But, how well are these needs ...