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Personalization: The New Foundation of B2B Digital Sales

Our research shows how leading companies are leveraging data to predict the product interests of their customers, surfacing contextual information to customize interactions, and aiding in customers’ relevant discovery online. In this report, discover how customer engagement via online portals enables businesses to build robust revenue pipelines with their personalization strategies. 

 

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Consistency is Key: How to Provide the Same Customer Experience Across Multiple Sales Channels
Consistency is Key: How to Provide the Same Customer Experience Across Multiple Sales Channels

Market dynamics have been changing dramatically, brought on by the evolution of modern commerce—data-based ...

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Drive a More Personalized Buying Experience for B2B Customers
Drive a More Personalized Buying Experience for B2B Customers