Food & Beverage

PROS latest content for the food and consumables industry.

  • IFMA Members Benefitting from Digital Transformation4:21

    IFMA Members Benefitting from Digital Transformation

    Foodservice manufacturers must meet elevated customer expectations - and the competition is higher than ever before. The solution is AI.

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  • Avoid These 4 Mistakes in Your Food and Beverage Sales Process

    Avoid These 4 Mistakes in Your Food and Beverage Sales Process

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  • Fonterra: $20 Million Increase in Value Optimization per Quarter With Prescriptive Analytics2:12

    Fonterra: $20 Million Increase in Value Optimization per Quarter With Prescriptive Analytics

    Josh Sugmund, Director of Ingredients Sales & Operations Planning for Fonterra, said his company explored PROS advanced analytics hoping to "extract some extra value." How does an extra $20 million pe

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  • 8 Pillars of Modern Commerce in Food and Beverage

    8 Pillars of Modern Commerce in Food and Beverage

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  • Prepare for the Future of Food3:18

    Prepare for the Future of Food

    For food manufacturers, a data-driven approach to pricing is vital to maintain profitability and stay competitive. PROS Tim Shorter shares insights on the challenges facing the food and consumables in

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  • Food Manufacturing Mastering Sales with Pricing Guidance

    Food Manufacturing Mastering Sales with Pricing Guidance

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  • Pricing in the Food Industry: A Powerful Lever to Increase Revenue and Margins

    Pricing in the Food Industry: A Powerful Lever to Increase Revenue and Margins

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  • How Will Amazon’s Acquisition of Whole Foods Impact the Food Industry?

    How Will Amazon’s Acquisition of Whole Foods Impact the Food Industry?

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  • 3 Opportunities to Drive More Sales

    3 Opportunities to Drive More Sales

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  • Michael Macrie – PROS Turns Possibilities into Reality2:16

    Michael Macrie – PROS Turns Possibilities into Reality

    Michael Macrie, Senior Vice President and Chief Information Officer for Land O'Lakes, embraces new technologies such as PROS pricing solutions to provide customers with the highest level of service po

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  • Deliver Made-to-Order Sales Experiences

    Deliver Made-to-Order Sales Experiences

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  • BRF: Why Price Optimization1:41

    BRF: Why Price Optimization

    One of the giants in the global food market, BRF is one of the main exporters of animal protein on the planet, with foods that reach 110 countries. Renowned brands such as Sadia, Perdigão, Batavo, Ele

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  • Serving Up the Right Sales Experience to Drive Growth for Food and Beverage Manufacturers

    Serving Up the Right Sales Experience to Drive Growth for Food and Beverage Manufacturers

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  • Pricing Strategy Optimization in the Food and Beverage Industry

    Pricing Strategy Optimization in the Food and Beverage Industry

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  • Customer Success Study: Distributor

    Customer Success Study: Distributor

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  • Navigating Buyer Expectations in a Rapidly Evolving Marketplace26:41

    Navigating Buyer Expectations in a Rapidly Evolving Marketplace

    Disruption is happening in the food industry. Technology has changed the way foodservice operators buy. B2C expectations have become the norm for B2B buyers. Did you know companies are seeing 3X the

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  • The Critical Do's and Don'ts of Pricing

    The Critical Do's and Don'ts of Pricing

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  • Infographic: Navigating Operator Buyer Expectations

    Infographic: Navigating Operator Buyer Expectations

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  • Sambit Dutta – Applying Modern Commerce Strategies3:29

    Sambit Dutta – Applying Modern Commerce Strategies

    Sambit Dutta, Senior Director of IT Development & Enterprise Architecture for Land ‘O Lakes, explains why a modern commerce strategy is so relevant in today’s business world. eCommerce can be used for

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  • Monet: Power Your Modern Commerce Transformation with PROS Artificial Intelligence Analyst

    Monet: Power Your Modern Commerce Transformation with PROS Artificial Intelligence Analyst

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