×

Fill out this quick form for your free eBook

First Name
Last Name
Company
Country
State
I agree that PROS may contact me. I can unsubscribe at any time.
By submitting this form, I agree to the storing and processing of personal data by PROS as described in our Terms of Use and Privacy Policies.
 
Thank you!
Error - something went wrong!
   

The COVID-19 Effect: Accelerating the Move to Digital

Every business is facing the startling fact that their business plans for 2020 and beyond are now worse than outdated; they are irrelevant. Choosing to follow the current plan could be detrimental to the success, or even the survival of the business. The truth is, the way we buy, sell, and engage with customers has changed and changed suddenly.

When uncertainty is the only certainty, how should companies respond? How can you be proactive in midst of continual change? Where should your initiatives be focused?  

Well, it depends on where you are in terms of business impact:  

  • In the short-term, survival phase, the right answer is to make well-informed decisions with a focus on responding in the right way to the effects on your market.   
  • In the mid-term, realignment phase, your sales teams must be equipped with insight and tools to respond immediately and accurately to customer requests.  
  • In the long-term optimization phase, you must ensure that all customer interactions are part of a digital engagement that enables your business to learn and adapt to buyer preferences and market shifts ahead of your competition.  

For more information, we invite you to read this new eBook: The COVID-19 Effect: Accelerating the Move to Digital.

Previous Article
How to Prepare for the New Normal in Manufacturing: An Expert Discussion
How to Prepare for the New Normal in Manufacturing: An Expert Discussion

With global COVID-19 pandemics and so much to consider as a result of it, what should manufacturers be doin...

Next Article
COVID-19 Taskforce Update 2: Revenue Management Under Lockdown
COVID-19 Taskforce Update 2: Revenue Management Under Lockdown

PROS COVID-19 Taskforce is focused on airline revenue management under lockdown. See the benefits for the c...

A Free Virtual Conference Experience

Register Now