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Forrester: Digital Ups the Stakes for B2B Sales Pros

Nearly four years after forecasting that 1 million B2B salespeople would be displaced by 2020, Forrester sees B2B buyers both accelerating their shift to self-service and demanding higher-quality interactions with sales pros. This report from Forrester explores how and why leading digital business pros are automating the order-taking process and digitally enabling sales reps for unified, full spectrum B2B commerce.

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The COVID-19 Effect on the Food Industry: Accelerating the Move to Digital
The COVID-19 Effect on the Food Industry: Accelerating the Move to Digital

Would you like to learn more about the COVID-19's impact on the food industry? Read the eBook Accelerating ...

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B2B Buyer Survey: Manufacturing Industry Results
B2B Buyer Survey: Manufacturing Industry Results

What do buyers of manufactured products want? How do B2B manufacturing buyers compare to those that buy fr...