Use AI to Improve Personalized Offer Recommendations
No matter how disciplined you are, consistent sales process execution is not enough to successfully qualify leads, advance sales deals or build complex quotes. According to Gartner, "Application leaders supporting sales technology should help sellers improve sales execution by adding AI-based guided selling to their CRM roadmaps.”
To support sales technology initiatives within a CRM implementation, application leaders should:
- Update their sales technology roadmap by selecting the form of AI-based guided selling that is most relevant to their lead, opportunity and quote management use cases.
- Prepare for the transition to AI-based guided selling by initiating a data quality improvement and sales process standardization program.
See how PROS Selling Improvement solutions built on cutting-edge AI can fully optimize your sales strategies.