McKesson Tailors Offers with Price Guidance

Even the best can be better. Peter Barr, Senior Director of Pricing for McKesson Medical-Surgical, says his $200 billion company depends on PROS as the foundation of all its pricing decisions, whether it be pricing new items or optimizing existing offerings.
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Fonterra: $20 Million Increase in Value Optimization per Quarter With Prescriptive Analytics
Fonterra: $20 Million Increase in Value Optimization per Quarter With Prescriptive Analytics

Josh Sigmund, Director of Ingredients Sales & Operations Planning at Fonterra, discusses how Fonterra's sup...

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Strike Out or Home Run? How MLB Used Pricing to Resolve a Legal Dispute with MLB.TV Customers
Strike Out or Home Run? How MLB Used Pricing to Resolve a Legal Dispute with MLB.TV Customers

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