BRF: Why Price Optimization

One of the giants in the global food market, BRF is one of the main exporters of animal protein on the planet, with foods that reach 110 countries. Renowned brands such as Sadia, Perdigão, Batavo, Elegê, Qualy, Perdix and Paty are part of BRF’s portfolio and make them one of the biggest producers of refrigerated and frozen protein foods in the world.
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Think Small, Grow Big with PROS eCommerce
Think Small, Grow Big with PROS eCommerce

How one company used PROS eCommerce solutions to automate their pricing strategy and achieve big results.

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BRF Gains Transparency in Investment Strategy With PROS Pricing Solutions
BRF Gains Transparency in Investment Strategy With PROS Pricing Solutions

BRF was able to see where their investments grew the company by reassessing how they invested, discounted &...