PROS pioneered the science to combat buy-down by introducing Hybrid Forecasting and Optimization. PROS has continued the evolution of this approach by implementing the PROS Willingness-to-pay (WTP) Forecasting and Optimization methodology. This whitepaper will outline the key steps to the methodology. These are to forecast the price sensitivity of the demand and then adjust the value of the passenger to account for the dilution through an optimization procedure.
Airline industry experts in the area of airline eCommerce from PROS and ATPCO share insights on NDC distrib...
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In this report, Ventana Research provides tips on how B2B organizations can personalize the eCommerce channel to drive adoption and sales growth.
Turbulent times have made digital interactions vital for winning in B2B. In this white paper, learn how your business can light up digital channels to deliver.
Download the white paper and learn how digitalization is changing interactions in B2B commerce and how transforming your pricing strategy is essential to digital transformation success.
Airline industry experts in the area of airline eCommerce from PROS and ATPCO share insights on NDC distribution (New Distribution Capability), AI and the building blocks of airline digital retail.
This paper examines how AI-fueled competitive pricing strategies can enable Energy and Utility providers to align their supply, demand and pricing decisions to capture maximum revenue and profit.
Not all airlines are responding to new customer expectations in the same way. Read this white paper and learn more about the key gaps between airlines of different sizes and business models.
44% of B2B buyers will transact more than half their purchases digitally by 2020. Get an inside look into B2B buying professionals' perspectives on speed, personalization, and intelligence.
Deep dive into the future of airline revenue management systems with different approaches to dynamic pricing, including the implementation of fare strategies to influence OD availability.
Understand how service parts manufacturers & distributors achieve outstanding returns through understanding of their customers’ willingness-to-pay. Learn how PROS makes this happen.
Data science drives price accuracy for transportation and logistics companies. In this white paper, learn about key causes of revenue leakage and how to combat them with analytics and price guidance.
PROS partnerships with Phocuswire to explore the retail journey of several global airlines. A deep dive into the organizational and tech transformations that accelerate airline retail strategies.
Customers are increasingly demanding historical sales and pricing practices to a digital environment. However, some industry players appear reluctant to adapt to those changes. Learn more.
The importance of airline partnerships has grown consistently over the past twenty years, and PROS Real-Time Dynamic Pricing has continued to evolve to meet the demands of a shifting industry.
In this white paper you would find out how industrial distributors can double their profits by properly managing complex contract negotiations.
In order to capture incremental revenue and be confident in group pricing, airlines also need a data science-driven approach.