×

Fill out this quick form for your free white paper

First Name
Last Name
Job Title
Company
Country
State
Phone Number
I agree that PROS may contact me. I can unsubscribe at any time.
By submitting this form, I agree to the storing and processing of personal data by PROS as described in our Terms of Use and Privacy Policies
Thank you!
Error - something went wrong!
   

Pricing Software and the Chief Sales Officer

A guide to the value a CSO can expect from a pricing software implementation and the role he/she must play to ensure its success.

"A pricing software implementation has a direct and potentially powerful impact on the sales organization. As a CSO, you have a vested interest in ensuring the project is successful and delivers the maximum value to your organization. Through the years, I have had the opportunity to experience many pricing software initiatives and conduct numerous interviews with CSOs following the completion of a pricing software implementation. Based on these insights, I have put together this commentary for CSOs embarking on a pricing software implementation that addresses both the value a sales organization should gain from a pricing software implementation and the role of a CSO in ensuring the project is successful."

-Craig Zawada

About the Author

Craig Zawada

Craig is responsible for creating the vision for how PROS uses data and technology to help companies drive their business strategy. A widely published author, Zawada is perhaps best well known for co-authoring The Price Advantage, which has been recognized as one of the most pragmatic books available on pricing strategy. Prior to joining PROS, he was a partner and leader in the Marketing and Sales Practice at McKinsey & Company.

More Content by Craig Zawada
Previous Flipbook
Was B2B Käufer heute erwarten
Was B2B Käufer heute erwarten

Heutige B2B Käufer bevorzugen Self Service, sie schätzen personalisierte Erfahrungen und sie erwarten schne...

Next Flipbook
The Critical Variables in Service Parts Pricing: Understanding Willingness-to-Pay
The Critical Variables in Service Parts Pricing: Understanding Willingness-to-Pay

Service parts manufacturers and distributors consistently customize and adjust their pricing for good reasons.